It wouldn’t be an exaggeration to say that we at VWO are very passionate about experimentation. Not only have...
Archive for category: Case Studies
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How PowToon Optimized Its Pricing Page To Increase Revenue
Mohita Nagpal, , a/b test, Case Studies, pricing page test, SaaS pricing page, 0PowToon is a cloud-based animation software company based out of London. Launched in 2012, PowToon has over 12 million users...
Optimizing Mobile Home Page Increases Conversions for Wedding Shoes Website
Mohita Nagpal, , A/B Split Testing, A/B Testing, Case Studies, conversion rate, Mobile, mobile ab test, 0Elegant Steps offers a large selection of wedding shoes in the UK, both online and in store. More than...
How Tough Mudder Gained a 9% Session Uplift by Optimizing for Mobile Users
Shivangi, , A/B Split Testing, a/b test, A/B Testing, Case Studies, Conversion Optimization, conversion rate optimization, cro, mobile a/b testing, mobile multivariate testing, 0The following is a case study about how Tough Mudder achieved a 9% session uplift by optimizing for mobile....
How RuneScape Leveled Up Revenue Through Process-Driven CRO
Nitin Deshdeep, , A/B Testing, Case Studies, case study, heatmap, heatmaps, jagex, runescape, 0The following is a case study about how RuneScape followed a structured conversion optimization (CRO) program to increase revenue...
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